Dealership platforms, apps and showroom screens
Buyers research online long before they visit. We built PrimeAuto, a dealership platform for inventory, listings, CRM and bills of sale, and we build the same kind of system, customer apps and showroom screens for dealers.
What we build for dealerships
One source of truth for every car, from intake to sale and service.
Dealership platforms
Inventory, pricing, photos, leads, sales and customer records in one web platform, like PrimeAuto. PrimeAuto case study
Listings in sync
Feed your inventory to your website and, where a listing site offers an integration, keep listings in sync from one place.
Customer apps
Browse inventory, book test drives and service, and get a message when the car is ready.
Bills of sale and documents
Contracts, bills of sale and expenses generated from the same vehicle record.
AI assistant
Ask questions about your inventory and sales in plain language, as in the PrimeAuto assistant built on Claude. AI app development
Showroom and service screens
New arrivals, offers, financing and service specials on every screen with DSTology.
From intake to sale in one platform
Dealership projects usually start with inventory: where vehicle data lives today, who updates it and how it reaches your website and sales team. We map your sales and service process, then build in phases, starting with what saves your team the most time.
- Vehicle intake with VIN, photos, costs and pricing
- Listings on your website and connected listing sites
- Leads, follow-ups and customer history in a CRM
- Bills of sale, expenses and profit per car
Showroom screens that keep up with your stock
With DSTology, new arrivals, current offers, financing promotions and service specials appear on every screen in the showroom and service area, updated from one dashboard.
We designed and built PrimeAuto: inventory, listings on three sites, CRM, bills of sale, expenses and an AI assistant in one platform for car dealerships. Read the case study
Discovery
Where vehicle data lives, who updates it and how it reaches buyers and your team.
Design
Screens for the sales floor, the office and customers, reviewed with your team.
Build in phases
Inventory first, then listings, CRM, documents and customer apps.
Launch and support
We train your team and keep improving the platform as you grow.
What an app costs
Starter apps start from $15,000 CAD (25,000 SAR), business apps from $36,000 CAD (60,000 SAR) and advanced platforms from $65,000 CAD (110,000 SAR). For DSTology screens, your first screen is free with a 14-day trial.
Estimate your appCar dealerships: common questions
What can a dealership management platform do?
It keeps vehicle inventory, pricing, photos, leads, sales and customer records in one place, so your team works from the same up-to-date information instead of spreadsheets and separate tools.
Can customers book test drives and service online?
Yes. A customer app or website can show available vehicles, book test drives and service appointments, and send reminders when a car is due for maintenance.
Can the platform connect to our website and listing sites?
In most cases, yes. We can feed your vehicle inventory to your website and, where a listing site offers an integration, keep those listings in sync from one place.
Can you add an AI assistant?
Yes. PrimeAuto includes an AI assistant built on Anthropic’s Claude that answers questions about inventory and sales. We can build the same kind of assistant on your own data.
What do showroom screens show?
New arrivals, current offers, financing promotions and service specials. With DSTology you update every screen in the showroom and service area from one dashboard.
Do you work with single-location dealers?
Yes. We work with independent dealers and multi-location groups, and plan the project in phases so it fits your size and budget.
Other industries
Ready to run your dealership from one platform?
A free call, then a written proposal with scope, timeline and price.
Offices in Ottawa (1390 Prince of Wales, Ottawa, ON K2C 3N6) and Riyadh (7846 Othman Ibn Afaan Rd, Al Nuzha Dist., Riyadh 12474) · +1 (647) 354-2887 · +966 55 446 9093