Reef Perfumes uses screens in its stores in Saudi Arabia to present its products and offers. Keeping those screens current was slow, manual work. With DSTology, the team now updates every screen from one place in a few minutes.
The challenge
New content reached the screens on USB drives. Every change meant preparing files and updating the screens one by one, so it took a couple of days for a new campaign or offer to appear in the stores.
What we did
We moved Reef’s screens to DSTology, our cloud digital signage platform. The team now has:
- One dashboard that updates every screen, in every store, from anywhere.
- A built-in design tool, so the team creates a new post in-house with almost no effort and no designer.
- Screen status monitoring, so operations can make sure every screen is up and running.
- Proof-of-play reports that show how many hours each piece of content played on screen, and in which locations.
The result
- Updates that used to take a couple of days now take a few minutes.
- New posts are designed in-house, without waiting on a designer.
- Operations can see that the screens are running.
- Reports show exactly how long content played and where.
Want the same for your stores? Learn more about DSTology digital signage or book a live walkthrough on your own screens.
