By Apptology team · Updated
Reef Perfumes uses screens in its stores in Saudi Arabia to present its products and offers. Keeping those screens current was slow, manual work. With DSTology, the team now updates every screen from one place in a few minutes.
At a glance
- Client: Reef Perfumes
- Industry: Perfume retail
- Location: Saudi Arabia
- Solution: DSTology cloud digital signage
- Result: Store screen updates went from about two days to a few minutes
The challenge
New content reached the screens on USB drives. Every change meant preparing files and updating the screens one by one, so it took a couple of days for a new campaign or offer to appear in the stores.

What we did
We moved Reef’s screens to DSTology, our cloud digital signage platform. The team now has:
- One dashboard that updates every screen, in every store, from anywhere.
- A built-in design tool, so the team creates a new post in-house with almost no effort and no designer.
- Screen status monitoring, so operations can make sure every screen is up and running.
- Proof-of-play reports that show how many hours each piece of content played on screen, and in which locations.

The result
- Updates that used to take a couple of days now take a few minutes.
- New posts are designed in-house, without waiting on a designer.
- Operations can see that the screens are running.
- Reports show exactly how long content played and where.
Want the same for your stores? Learn more about DSTology digital signage or book a live walkthrough on your own screens.
Before and after
| Before | With DSTology | |
|---|---|---|
| Updating the screens | Files on USB drives, screen by screen | One dashboard for every store |
| A new campaign or offer | About two days to reach the stores | Live in a few minutes |
| Designing a new post | Waiting on a designer | Designed in-house with the built-in tool |
| Reporting | No playback reports | Proof-of-play hours by location |
More for retailers: shopping apps and in-store screens for retail.
Want the same for your stores?
Book a live walkthrough on your own screens. The first screen is free, with a 14-day trial.
Frequently asked questions
Can DSTology run on the screens we already have?
Usually yes. DSTology runs on Samsung and LG smart screens, on Android TV devices, or on any device with a web browser.
Can you move us from USB updates or another screen system?
Yes. Our free switch-over pairs your screens, moves your content and rebuilds your schedules, with no limit on the number of screens.
More from our work: see how Abu Alhous runs menus and offers in every branch, or read about DSTology for perfume stores.

