Reef Perfumes: store screens updated in minutes with DSTology

Reef Perfumes uses screens in its stores in Saudi Arabia to present its products and offers. Keeping those screens current was slow, manual work. With DSTology, the team now updates every screen from one place in a few minutes.

At a glance

  • Client: Reef Perfumes
  • Industry: Perfume retail
  • Location: Saudi Arabia
  • Solution: DSTology cloud digital signage
  • Result: Store screen updates went from about two days to a few minutes

The challenge

New content reached the screens on USB drives. Every change meant preparing files and updating the screens one by one, so it took a couple of days for a new campaign or offer to appear in the stores.

Before and after for Reef Perfumes: content on USB drives took about two days to reach the stores; with DSTology every screen in every store is updated in a few minutes
From USB drives and about two days, to one dashboard and a few minutes.

What we did

We moved Reef’s screens to DSTology, our cloud digital signage platform. The team now has:

  • One dashboard that updates every screen, in every store, from anywhere.
  • A built-in design tool, so the team creates a new post in-house with almost no effort and no designer.
  • Screen status monitoring, so operations can make sure every screen is up and running.
  • Proof-of-play reports that show how many hours each piece of content played on screen, and in which locations.
Screenshots from the DSTology app: the built-in design tool, screen status, and layouts with AI design
The DSTology tools Reef uses. Screenshots from the DSTology app.

The result

  • Updates that used to take a couple of days now take a few minutes.
  • New posts are designed in-house, without waiting on a designer.
  • Operations can see that the screens are running.
  • Reports show exactly how long content played and where.

Want the same for your stores? Learn more about DSTology digital signage or book a live walkthrough on your own screens.

Before and after

BeforeWith DSTology
Updating the screensFiles on USB drives, screen by screenOne dashboard for every store
A new campaign or offerAbout two days to reach the storesLive in a few minutes
Designing a new postWaiting on a designerDesigned in-house with the built-in tool
ReportingNo playback reportsProof-of-play hours by location

More for retailers: shopping apps and in-store screens for retail.

Want the same for your stores?

Book a live walkthrough on your own screens. The first screen is free, with a 14-day trial.

Book a walkthrough

Frequently asked questions

Can DSTology run on the screens we already have?

Usually yes. DSTology runs on Samsung and LG smart screens, on Android TV devices, or on any device with a web browser.

Can you move us from USB updates or another screen system?

Yes. Our free switch-over pairs your screens, moves your content and rebuilds your schedules, with no limit on the number of screens.

More from our work: see how Abu Alhous runs menus and offers in every branch, or read about DSTology for perfume stores.

case studies

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